Freedman Consulting has become Web 1 Marketing, Inc. The new brand reflects the increased breadth and depth of our online marketing services.
Competitive Analysis
Freedman Consulting offers competitive research services that inform important business decisions. We go far beyond competitive pricing information, providing insight into your relationship to competitive threats at every level:
- Feature level - Find out how your product stacks up against the competition, feature-by-feature. Learn what features customers think are important, how much they are worth, and how to focus your efforts on getting the most from your product development efforts.
- Solution level - We can help you understand the overall solution characteristics that create competitive advantage. Go beyond features to leverage options including delivery, support, and complementary services that differentiate your offering from the competition.
- Hidden competition - Your customers' perceptions determine who your competitors are, and it might not be who you think. Sometimes the competition comes from the customers themselves: internal departments, legacy techniques, or lack of awareness. We can help you identify what your marketing efforts are really competing with.
Contact us to find out how we can help you navigate the competitive landscape.
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Services